Monthly Archives: June 2009

Product simulation for cross-selling and up-selling

I just ran across an interesting blog post entitled “Measuring and Improving Cross-Sell and Upsell” at GetElastic.com.  It gives fascinating numbers and insights about existing online retailers’ current abilities to cross-sell and up-sell products.  What struck me is how well product simulation covers all of the take-away messages: “we think you’ll also love…” — by… Read More »