Category Archives: video marketing

Interactive video — along the right direction

I just saw an interesting interview between Robert Scoble and a company called “Veeple.”  They make an embeddable video player that can enhance videos with clickable links.  Saying ‘clickable links’ is an understatement, but I don’t know how else to succintly describe it.  One adds in pictures or Flash animations onto videos, and the process… Read More »

Get Excited about Your Product and You’ll be On to Something Hot

Admittedly, a pretty bizarre title, but it comes (late at night) from me seeing a juxtaposition of Seth Godin’s “A sad truth about most traditional b2b marketing” a few days ago and Adam Singer’s (Online Marketing Blog) “Thinking Critically About Web Video.” I struggle often with the question about why product simulations/demos are not yet… Read More »